Demonstrate your understanding of visual branding and identity systems through the creation of a branded subscription box. Produce branding and physical box packaging that will securely contain, identify, and deliver the products within. Products included should be branded items that are reflective of your brand and purpose.
Ukiyo is a subscription box service catering mainly to teenagers and young adults battling grief. The warm and cool colors in the branding are meant to both calm and excite simultaneously. Ukiyo means “floating world”, which is what the use of the cloud in the logo hints back to. Items in the box are tailored to each subscriber’s needs and serve the purpose of aiding the subscriber.
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